Artisan Brew Packaging
Complete packaging system for a craft beverage brand, from label design to box structure.
// Mission Log
The Challenge
Design a cohesive packaging system for a craft beverage startup that stands out on crowded shelves while communicating quality and authenticity.
The Process
Started with brand research and competitor analysis. Developed three distinct visual directions, then refined the selected concept through multiple rounds of label mockups and structural dielines.
The Result
A complete packaging suite including primary labels, box design, and brand collateral. The system balances artisan warmth with clean modern structure.
// Process Gallery